Experts agree on a single conviction: 2010 holds uncertainty

The cross market trend to withhold, to downsize, stand still and to weather the storm is pervasive. However, to stand immobile in the face of uncertainty serves only stagnation – not strategy.

IQPC’s 4th Annual Click Digital Marketing Event aims to Engage the Future, not simply weather it.

We intend to expand, cover a broader knowledge base, employ new methods, new tools, and find new solutions to new problems.

Our focus is not merely to address how to overcome current economic terrain but how to reshape your digital marketing strategy to excel within it.

  • Mobile Marketing Workshop: Beyond SMS
  • Old Game, New Rules: The Interactive Guidelines
  • 360 View: Fully Integrated Strategies
  • Optimizing Return with the Realities of Limited Resources
  • MENA Moving Forward: Emerging Marketing to Global Player
  • Agency & Client Communication: Collaboration for More Control
  • Mashups or Mix-ups
  • Rebuilding Consumer Confidence
  • The Four Cs of Optimization:
    • Campaigns
    • Communications
    • Content
    • Customer Experience
  • A Question of Content: For Free or Not For Free
  • Niche Marketing: Spending Time on The Back End to Save Money On The Front End
  • Transparency Terror
  • Corporate Culture: Bracing to Embrace Change
  • Tracking the Entire Experience: Metrics Are Not an End Game
  • SEO: Turning Search into Sales
  • Is Print Really Dead?
  • Harnessing Chatter Into Real Returns?
  • Social Media Suppression: Government Inhibitions

Testimonials

Digital media is the next generation and we need to grow it in a healthy environment
Nizar Kasabach, Nielson
An excellent variety of experts covering the broad spectrum of online marketing concepts
Donald Holt, ASA
It was an enriching experience to meet others in the industry and share or thoughts and establish potential relations. (It was) …stimulating and overall a great experience I look forward to repeating
Natalie Harake, Cleartag




2010 Media Partner Global Media Partner
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